Going to the Circle Craft in Vancouver a few years ago with my sister was a memorable event.  My cousin’s wife is a vendor in Circle Craft and she invited us to come visit.  I was enamoured by her sheer determination and passion for her art and jewelry.  I bought a silver ring.  Later, I spoke with a man who made wooden nutcrackers.  He drives from Saskatchewan to Northern Ontario to scout for a particular type of wood.  My brother-in-law now owns one. Another man spoke to numerous people about his Indian spices and I just stepped in line to buy a couple of boxes of butter chicken.  Finally, a young woman chatted about hand selecting, cutting, and painting pieces of fabric to make unique and fashionable hand bands.  I have one and worn it once.

What’s my passion?  I love listening to people talk about their passion and I am fascinated by their stories.  I call this, “The Jam Effect.”  How did they choose their passion?  Why did they choose to pursue it?  What is their pay off?  What is the jam?  All that I know is, they are happy, excited, and enthusiastic people, and their excitement makes me excited.  They understand the “goods internal” and “standards of excellence.”  Ultimately, they have a strong belief in themselves that they will succeed.